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The BSc (Hons) Applied Business Psychology with Foundation Year is an interdisciplinary degree that combines the analysis of human behaviour with business principles. This course will teach you how to apply psychological theory to marketing, management, human resources and consumer behaviour.
In Foundation, students will have the opportunity to develop the academic skills and employability skills required for higher education, as well as become familiar with the core concepts of psychology and business management.
In the following year, students will develop business psychology and employable skills such as critical thinking, problem solving, communication, teamwork and adaptability, which are essential for success in both business and psychology.
At Level 5, students will gain in-depth knowledge of human resource management (equality, diversity and inclusion), leadership and management, entrepreneurial skills and innovation. Students will also gain important insights into digital marketing strategies from a business psychology perspective.
In the final year, students will gain an understanding of advanced level content and learn how psychological principles can play an effective role in business change and development. Students will learn in detail about the psychological aspects of online communication and virtual interaction, which will help them understand the challenges and opportunities of the digital age.
In addition, students will work on strategic decision-making methods, negotiation techniques and strategic planning. The ‘Career Paths in Business and Psychology’ module will help students develop professional plans, so that they can combine business skills and psychological understanding to build potential careers.
The ‘Project’ module will help students develop problem-solving and analytical skills to address real-life challenges.
Year 0 (Foundation)
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Year 1
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Year 2
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Year 3
This course uses a real-world assessment strategy, where each module introduces students to real-world situations and monitors students’ learning progress. In most modules, students can use their own business ideas, which allows them to receive review and feedback to further improve their proposals.
The course’s assessment methods allow students to acquire the knowledge, skills and competencies needed in a business environment. Assessments include:
Self-study is mandatory for students, so that they can complete research, homework and group work. During the course, guidelines on effective self-study methods will be provided by the teachers.
The assessment system at is reviewed annually and may be changed from time to time based on student feedback. In addition, External Examiners inspect this process to maintain the quality of academic assessment.
Through this course, you will gain business psychology and real-life problem-solving skills, which will help you succeed in the workplace of the future. Enroll today and start your career-building journey!
Applicants Must be Aged 18+ and:
Applicants Aged 21+:Â
We welcome applications from students 21+ who do not match the standard entry requirements but who can demonstrate willingness and commitment to studying this subject, and who can evidence academic, professional or vocational experience in a related field. Have the following English qualification: GCSE grade 4/C or CEFR B1. If you do not have this qualification, you can carry out an English test.
Next Steps:
This course helps to develop skills that are applicable in a variety of workplaces. You will develop forward-thinking, critical thinking and innovative abilities. You will also gain a deep understanding of business principles and psychological dynamics in the workplace, making you highly adaptable and forward-thinking.
This course consists of a Foundation Year and three undergraduate levels (Levels 4, 5, and 6).
This degree opens you up to a wide range of careers. Graduates typically start their careers as marketing coordinators, industrial counsellors or HR executives. With business acumen and psychological insight, you will be well-suited for positions in human resources, marketing, management consulting, market research and many other fields. This degree is particularly in demand where understanding human behaviour is required.
This course mainly follows a coursework-based assessment method. It helps in developing in-depth research and analytical skills in the subjects. Since the assessment is based on coursework, students can acquire research, analysis and presentation skills more effectively. This is a different and practical learning method compared to the traditional examination-based curriculum.
The Foundation Year builds a solid foundation for university-level education. It provides a foundational understanding of important topics in business and psychology and helps students acquire the necessary academic skills. It also teaches students career planning and job search strategies, which help them shape their future careers. The Foundation Year helps students build academic skills and confidence, which prepares them for graduate-level studies.
